The NYC Soda Ban issue is heating up again. The rule limits the size of sugary soft drinks sold by restaurants, movie theaters, sports venues, coffee shops, food trucks and street carts to 16 ounces. Proposed by Mayor Michael R. Bloomberg and approved by the Board of Health, it is expected to go into effect in March 2013.

As expected, a lawsuit has been filed. Restaurant and business groups have joined the soft-drink industry to challenge the restrictions with a 61-page filing.

Those who want to retain their right to choose bladder-buster sized beverages may support the New Yorkers for Beverage Choices by signing up on their website.

Want to read more about NYC’s big soda ban? Here’s a round up of recent articles:

New York’s Big Soda Ban Challenged by Business Groups in JD Journal

Bloomberg Soda Ban: How a Soda Prohibition Might Cut Rising Health Care Costs by Max Segal in Policymic

Soda Industry Sues NYC Over Supersized Soda Ban by Raven Clabough in The New American

Soda Industry Sues to Stop a Sales Ban on Big Drinks by Michael M. Grynbaum in the New York Times